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Berkley

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Berkley
Article code PBBMW2-SMLT
$4.29
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving Read more
Berkley
Powerbait Minnow
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving
$4.29
Berkley
Article code GHCR1-BRE
$3.99
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

Lifelike detail imitates natural prey
Durable, easy to maintain and ready to fish when you are
Feature Read more
Berkley
Gulp! Cricket
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

Lifelike detail imitates natural prey
Durable, easy to maintain and ready to fish when you are
Feature
$3.99
Berkley
Article code STBG-SVN
$4.99
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving Read more
Berkley
Berkley PowerBait Glitter Trout Bait
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving
$4.99
$4.99
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving Read more
Berkley
Berkley PowerBait Natural Scent Trout Bait
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving
$4.99
$5.99
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving Read more
Berkley
Berkley PowerBait Natural Glitter Trout Bait
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving
$5.99
$5.99
Berkley
Article code pbccd-cb
$4.99
Berkley
Article code PBCCD-LVRCZ
$4.99
Berkley
Article code BFLFS10-CY
$14.99
Not a conventional braid and certainly not a monofilament, thermally fused Fireline changed the fishing line landscape forever! Thermally fused FireLine Crystal combines the ultimate in low-underwater visibility with all of the FireLine benefits. Read more
Berkley
Berkley FireLine Crystal
Not a conventional braid and certainly not a monofilament, thermally fused Fireline changed the fishing line landscape forever! Thermally fused FireLine Crystal combines the ultimate in low-underwater visibility with all of the FireLine benefits.
$14.99
Berkley
Article code pbccd-clvr
$4.99
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Berkley

The Berkley story is deeply rooted in the idea of the American Dream. It is about humble beginnings and unexpected success. It's about hard work, struggle, and tough times. And it's about building partnerships to accomplish goals. Still, the story of Berkley is much more than the story of Berkley Bedell. It's also the story of dedicated co-workers and loyal customers, who were equally willing to take risks.